The childlike joy he feels when getting a shiny trophy is so predictable that CEOs who don't give him prizes are leaving money on the table.

As browser restrictions limit identifiers, PPC measurement relies more on redundancy, modeling, and inference than perfect tracking.

Think of a REST API like a waiter in a restaurant. You (an app) tell the waiter what you want (your request), and the waiter goes to the kitchen (the server) to get it for you. REST is just a set of ...