I noticed the folks over at Nikon Rumors have posted a link to a trademark application from Nikon, for the name 'Z Cinema', while asking the question, “Is that the end of the Red brand?” Well, I ...

MELVILLE, N.Y.—In a notable example of Nikon’s push into video following its 2024 acquisition of RED Digital Cinema, Nikon has announced their first cinema camera made for filmmakers, the Nikon ZR.

According to reports online, Nikon has officially filed an application for a “Z Cinema” trademark. Now, this most likely has to do with Nikon's release of the V-RAPTOR [X] Z Mount and KOMODO-X Z Mount ...

Nikon has announced its first cinema camera, the Nikon ZR, marking the debut of the new Z Cinema series. The full-frame, ultra-lightweight camera is designed for both emerging cinematographers and ...

Video used to be an afterthought for Nikon, but since the company purchased RED last year, content creators are now high on its priority list. A perfect example of that is Nikon’s new $2,200 ZR: a ...